Staging Stats

Canadian statistics on the results of staging can be hard to find. The Real Estate Staging Association (RESA) has been accumulating data for years, although more US than Canadian results. The reasons a home sells are varied, and it can be tricky to isolate just one cause, such as good staging. But, having successfully staged thousands of homes over more than a decade, I just know it works. Still, it’s helpful to see actual stats. Recently I received these stats in a Royal LePage newsletter and am delighted to share them with you.

  • For 81% of buyers, staging makes it easier to visualize a property as their future home.
  • Buyers are 46% more likely to schedule a viewing of a property they see online if it is staged.
  • Buyers are 28% more likely to overlook an unappealing feature if the home is otherwise well staged.
  • Real estate experts agree that staging can motivate buyers to offer more for a property than they would otherwise.

And here’s an interesting development for our local market. I get regular requests to do vacant stagings, which I rarely do anymore and typically refer to other stagers. More and more often now, the stagers I’m referring to are too busy to take on the jobs.

Maybe Halifax is ready for a dedicated staging warehouse like those found in other large centres, where stagers, agents and home sellers can source the furnishings and accessories needed on a rental basis to showcase a home for sale. Wouldn’t that be amazing?

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